NativeWaves AG announces collaboration with Polsat Plus Group
May 27, 2025
News & Media
The introduction of NativeWaves EXP into Polsat Box Go streaming service is a next step forward in Polsat Plus Group’s strategy to innovate and expand its digital offerings.
Salzburg, Austria – May 2025 – NativeWaves AG, an innovative streaming technology company, is excited to announce the launch of NativeWaves EXP in Polsat Box Go streaming service from Polsat Plus Group – a leading provider of digital entertainment and telecommunications services in Poland.
NativeWaves EXP is an innovative solution designed to enhance the viewer experience by providing synchronized, multi-view, and interactive features. This technology has been launched into Polsat Box Go, offering sports fans an unparalleled viewing experience since the end of last year. Up to date, dozens of matches have been broadcast live with additional features to all Sport package subscribers without additional cost.
“We are glad to bring NativeWaves EXP to our own Polsat Sport channels on Polsat Box Go mobile apps, providing our users with an immersive and interactive way to enjoy their favorite sports,” said Grzegorz Janczura, Internet Projects Department Director at Polsat Plus Group, responsible for Polsat Box Go. “This launch aligns with our commitment to leveraging cutting-edge technology to deliver superior entertainment experiences.”
Christof Haslauer, CEO of NativeWaves AG, expressed his enthusiasm for the collaboration: “We are excited to partner with Polsat Plus Group to bring NativeWaves EXP to sports content offered by Polsat Box Go. Our technology is designed to revolutionize how viewers engage with live sports, and we believe this integration will set a new standard for sports entertainment.”
Key features of NativeWaves EXP include:
Multi-View Experience: Viewers can choose from multiple camera angles, allowing them to choose their preferred perspective for various sports events.
Real-Time Data & Insights - Stay ahead of the game with live statistics, player tracking, and data overlays, all seamlessly integrated into your viewing experience. Get instant access to key metrics without leaving the Polsat Box Go app, ensuring you never miss crucial insights while watching your favorite sports.
Instant Replay - Relive the action with instant replays from any camera angle, giving you complete control over how you experience key match moments. Whether it is a game-changing goal or a controversial call, Instant Replay lets you review and analyze the play on demand.
These features are powered by the seamless coordination of NativeWaves technology and the operational expertise of DTS, who are responsible for managing the multicamera operations that make the multi-view experience possible. Their support ensures consistent, high-quality delivery of live sports content across Polsat Box Go.
“It’s exciting to help bring this next generation viewing experience to life. Our role in handling multicamera operations ensures that fans enjoy dynamic, high-quality streams with precision and reliability,” said Krzysztof Lubiński, CEO of DTS.
Sports fans will be able to access these new features through the updated Polsat Box Go mobile apps, available on both iOS and Android platforms. The introduction of NativeWaves EXP on website browsers and Connected TV platforms is scheduled for a later date.
About Polsat Plus Group
Polsat Plus Group is Poland’s largest media and telecommunications group and the leader in the Polish entertainment and telecommunications markets. Its operating strategy is based on three main pillars: connectivity, content and clean energy. It offers a full range of services in the following areas: pay digital TV (via Polsat Box, the biggest pay TV operator in Poland; streaming platform Polsat Box Go and Netia), mobile telecommunication services and mobile broadband Internet, including 5G technology (via Polkomtel, one of the leading telecommunications operators in the country), fixed-line broadband Internet, including fiber optic (via Netia and Polkomtel), TV production and broadcasting (via Telewizja Polsat, the leading commercial TV broadcaster on the Polish market) and online media (via the portal Interia.pl, one of the three largest horizontal portals in Poland, as well as a number of thematic portals). The group also offers wholesale services to other operators. In addition, based on its Strategy 2023+, it has expanded its business activities into the production and distribution of clean energy. For more information, visit https://grupapolsatplus.pl/en.
About NativeWaves AG
Established in Salzburg, Austria in 2016, NativeWaves delivers an engaging and immersive media experience to audiences around the world. Using cutting edge technology, NativeWaves has brought easy to use, advanced streaming solutions to the broadcast, e-sport and live entertainment industries. With easy access to reliable and perfectly synced multistream, video, audio and data encodings, broadcasters and event organisers can now offer audiences a best-in-class, personalised entertainment experience that will significantly enhance consumer enjoyment of live sports and events.
About DTS (Digital Technology Services)
Based in Warsaw, Poland, DTS (Digital Technology Services) is a leader in broadcast production and technical operations, specializing in solutions for live sports and entertainment. With years of experience in delivering high-quality, reliable video workflows, DTS supports broadcasters and content providers in elevating viewer experiences through advanced production capabilities and seamless technical execution.
